šŸŒŠšŸš— Happy New Year 2026 from Aloha Motors! šŸš—šŸŒŠ

New year, fresh starts, and the perfect ride for the coast. Start 2026 behind the wheel of a quality, affordable vehicle from Aloha Motors. From daily commuters to weekend surf trips, we’ve got great inventory, competitive pricing, and financing options to fit your lifestyle.

Whether you’re cruising Highway 1, heading to the beach, or upgrading your daily driver — we’re here to help you drive into 2026 with confidence.

ā˜€ļø Local • Honest • Reliable
šŸ¤ Trade-ins welcome
šŸ’° Financing available

Stop by Aloha Motors and let’s make 2026 your best year on the road.

#AlohaMotors #HappyNewYear2026 #SantaCruz #CoastalCruiser #NewYearNewRide #UsedCars #DriveTheCoast 🌊🚘

“Woodies on the Wharf” in Santa Cruz!

It is the 28th Annual Woodies on the Wharf car show this weekend June 22 & 23.
Also known as Northern California’s largest woodie show featuring more than 200 woodie cars.Ā  Admission is free!

for more information visit : santacruzwoodies.com

While your in town checking out the classics come by Aloha Motors and check out our inventory of great used cars.

We are located near the beach at the end of Pacific Avenue.

ALOHA MOTORS SANTA CRUZ
512b Pacific Ave, Santa Cruz CA
(831) 400-5188
www.alohamotors.net

Why buying a used car is a great investment

A vehicle is a depreciating asset, meaning it tends to lose value over time. According to Kelley Blue Book, a new car loses 20% of its value in the first year after purchase. Within the first five years, that number grows to 60%

Pros of buying used

  • Less expensive: Used vehicles’ primary benefit is that they tend to be less expensive than their new counterparts.
  • Lower insurance costs and fees: Many pre-owned cars carry lower insurance rates, titling fees and sales taxes.
  • Slower depreciation: Used cars also depreciate much more slowly.

Purchasing a used car over a new vehicle is a greatĀ optionĀ for many drivers. AsĀ inflationĀ rates in the U.S. soar to record-high numbers, Americans are seeing its effects at the grocery store checkout and at theĀ gas pump. And with the new vehicle costs averaging close to $48,500 in August 2023, according toĀ Kelley Blue Book, now might be the perfect time to save money by buying used.

Buying used will save you money 

Going for a used car rather than a new one can save you big bucks in several ways. A used vehicle will cost less based on sticker price alone — but that’s not where the savings stop. You will also be reaching for your wallet much less than if you drove a brand-new vehicle in terms of fees, insurance and vehicle depreciation.   

TheĀ average monthly paymentĀ in the fourth quarter of 2023 for a used vehicle is $532, while drivers financing a new vehicle paid $738, according toĀ Experian. Saving more than $200 a month adds up quickly. While paying a lower purchase price for the same car model of a different year is the obvious reason to buy a used car, there are others as well.Ā 

Lower dealership fees

Just as insurance varies by ZIP code, the expected fees that come with your used vehicle are not created equal across all 50 states. But they are less expensive than the fees associated with a new vehicle because the cost of the vehicle is less in the first place. This is especially true for any sales tax that you may have to pay.  

Ā 

Aloha Motors is located in Santa Cruz CA and offering amazing used cars at great low prices.  We have been in the automotive business since 2013 and our staff has many years in the automotive industry.  You can rest assured that we will do our best to get you the best price and also the best deals on your auto loan.  We are a family owned business that makes our customer satisfaction its main priority regardless if you’re buying a car or not.  

You can come in to Aloha Motors and test drive any of our cars without any commitment or pushy sales guys like the other dealerships.  We offer extended service contracts and warranties on all of our vehicles.  Our cars for sale range from Honda, Ford, Toyota, Subaru, Chevrolet, Acura, Nissan, Mercedes and more.  If you’re looking for a used truck in Santa Cruz, we have those too!

If you have any questions about the sales process or about financing your next vehicle, feel free to give us a call (831) 400-5188 and learn more.
https://www.alohamotors.net/ Ā 

Online Financing Application Launched

We’ve recently are proud to accept online credit applications for our customers located at:

http://www.alohamotors.net/financing.html

Please visit our online form and submit an application to find out what type of Rate and Payment we can get you. We will shop for the best rates and payment for you!

Would you like to speak with one of our professionals directly for a phone consultation? Give us a call at (831) 425-1800

-Mahalo

Happy New Year – 2015

AlohaĀ to all of our vendors and customers! We are recommitting ourselves to excellence in the 2015 New Year. Our mission like last year is to provide our customers with vehicles we would want to own ourselves. Although the used car market can be an extremely tough place to buy a car even for the most experienced buyer, we want to make that simpler for our customers by working with us.